đź‘‹ Get 2x Upmarket Deals For Your B2B SaaS
Build trust before enterprise buyers pick their shortlist.
Turn customer wins into full-funnel case study kits—video, written, and distribution assets—so you build trust at every stage of the buyer journey and win enterprise deals.
Get authentic, distribution-ready case studies for every stage of the buyer journey.
Why most enterprise deals evaporate before you can say ‘Hello!’
It’s not your features. It’s not your campaigns. It’s the missing trust.
Too late in the journey
By the time Sales gets involved, buyers are 70% through their decision, and 81% already have a shortlist. You arrive after the decision’s done.
Missing customer context
Most case studies read like templated summaries. No real voice, no punch. Buyers skim, shrug, and move on, while bigger incumbents feel like a “safer” choice.
No distribution
Buried PDFs and static web pages don’t cut it. Without distribution, your customer wins never make it into the channels where buyers are actually researching.
How we help earn enterprise buyer trust from the first touch
Full-funnel, authentic case studies + social snippets to distribute them.
Proof that shows up at every stage of the buyer’s journey
I interview your customers and build case studies mapped to each stage of the buyer journey—so trust starts at awareness, not just at decision.
Authentic case studies
No templates. We surface real customer pains, hesitations, and dreams, then package them as polished video + written stories that feel authentic and land with execs.
Distribution built in
Every case study comes with five ready-to-post social assets—so your wins travel beyond PDFs and show up where buyers are already looking.
Here’s what happens when you have a full case study funnel
You make more enterprise shortlists
Most teams get ruled out before they even pitch. Why? Buyers have already picked their “safe” vendor. With proof that shows up earlier, you stop vanishing in the research phase and start making the cut.
You tell real, authentic stories
Buyers can smell templates a mile away. While your competitors push bland PDFs, you’re dropping real voices—video + written—packaged to land with execs and end users alike. The result? Proof that actually sticks.
Distribution fuels your pipeline
Proof buried on your site = proof wasted. I build in distribution from day one: social snippets designed for LinkedIn and communities where your prospects live. Your stories travel—your pipeline grows.
Proof for the entire buyer journey
Here’s the catch: one case study can’t win every stage. That’s why I map stories to awareness, consideration, decision, even onboarding and expansion. Teams always have the ammo that matches where buyers actually are.
Marketing gets its time back
Your lean team doesn’t have hours to chase customers, edit footage, and package assets. I do the heavy lift. They stay focused on strategic work, and you still get case studies polished and ready to ship.
Why choose us to produce your B2B SaaS case studies?
Sane Content
Specialize in case studies—video, written, and social-ready.
Flat pricing per case study kit. No retainers. No contracts.
End-to-end: interviews, edits, and distribution snippets.
Real customer voice that enterprise buyers trust.
Case studies for every B2B buyer journey stage.
Other Agencies
Jack-of-all-trades: retainers, decks, vague “storytelling.”
Watch out for hidden fees, bloated retainers, and scope creep.
Often, stop at drafts or transcripts, the distribution falls on you.
Read like templated summaries. No real voice, no punch.
Broad content focus, proof is an afterthought.
In-house Teams
Already stretched—case studies eat into strategic work time.
High cost in lost opportunity, salaries, and focus.
Requires coordination across multiple roles.
Risk of bias, “happy talk” stories that don’t land.
Hard to scale consistently without burnout.
đź‘‹ I’m Jitesh Patil & here’s…
Why I started Sane Content
Before Sane Content, I ran Content Marketing and SEO at Toggl for five years.
I built programs that drove consistent trial growth, launched a new product’s pipeline from zero to real traction fast, and helped the company land on Ahrefs’ list of the top 50 bootstrapped SaaS brands dominating SEO.
The PLG funnel worked. Our traffic that converted to free trials and paying customers.
But there was a catch: the biggest deals didn’t close because of top-of-funnel awareness—they closed when someone referred us.
The path to converting enterprise deals was obvious: how do you tell authentic customer stories with clarity, context, and credibility from the first touch?
That’s how Sane Content was born—to turn customer wins into authentic proof that builds trust and moves enterprise pipeline, from first touch to final decision.
Case study kits for full-funnel, demand-gen campaigns
Tired of wasting $$$ on organic and PPC campaigns that get traffic but don’t convert?
Start
$3,499
/kit
(for 1 kit)
Best for teams exploring fit or building a first case study
Video Case Study
Written Case Study
10 Distribution Assets
Case Study Strategy
Proof Library
Delivered in 4 Weeks
Grow
$3,249
/kit
(for 3 kits)
Best for teams who want to dominate their category
Video Case Study
Written Case Study
10 Distribution Assets
Case Study Strategy
Proof Library
Delivered in 8 Weeks
Scale
$2,999
/kit
(for 6 kits)
Best for teams with multiple ICPs/use cases
Video Case Study
Written Case Study
10 Distribution Assets
Case Study Strategy
Proof Library
Delivered in 12 Weeks
Book a free consultation call
Ready to win more upmarket deals?
Let’s turn your wins into case studies—video, written, and distribution-ready—that build trust before Sales ever says hello.
No pressure, no retainer—just a quick call to see if case studies can help you win more upmarket deals.