Full-Funnel B2B SaaS Case Study Kits
Win enterprise shortlists. Close deals faster.
Turn customer wins into full-funnel case study kits—video, written, and distribution assets—so you build trust at every stage of the buyer journey and close enterprise deals faster.
Get authentic, distribution-ready, case study kits for every stage of the buyer journey.
Why enterprise deals evaporate before you can say ‘Hello!’
You’re missing credible case studies that build trust right from the first interaction. And that’s because…
Participation Gap
“We struggle to get customers to agree to share their story or be quoted publicly.”
Finding Right Customers
“Our case studies feature customers who don’t reflect the level or type of buyers we’re actually trying to win.”
Vanity Outcomes
“Our case studies rely on vague claims like ‘increased productivity’—which buyers instantly tune out.”
Proof Gathers Dust
“Our best stories are hidden in website pages and PDFs—great proof, zero reach.”
Video Paralysis
“We know we need video case studies—but coordination and quality concerns stall them forever.”
Fragmented Stories
“Marketing, Sales, and CS tell different stories. There’s no single, trusted source for consistent proof.”
How I help earn enterprise buyer trust from the first touch
Pick the right wins and turn them into credible, distribution-ready, impactful case study kits.
With the right story in the right place, sales cycles shrink, win rates rise, and enterprise logos land faster.
Strategic Story Selection
Identify best-fit customers using success signals, outreach scripts, and anonymous/named participation options, so every case study wins enterprise trust.
Proof With Real Impact
Dig beyond vague claims to uncover hard business metrics—ROI, revenue lift, time saved—and shape them into stories that feel credible, specific, and relevant.
Distribution-Ready Proof Kits
Turn your case studies into full kits—video, written, and visual—mapped to buyer stages—so your proof works in ads, decks, and sales conversations.
Unified Proof Library
Centralize all your proof assets—written, video, and visual—tagged by persona, industry, and funnel stage. Sales, Marketing, and CS finally speak the same language.
How I help you build a case study flywheel
With the right story in the right place, you build a growth loop to land enterprise deals faster.
Stop chasing random buyers. Pick the right wins.
Identify customers whose outcomes mirror your ideal buyers—so every story you publish attracts the kind of deals you actually want.
Ditch happy talk. Tell stories that buyers believe.
Turn vague praise into specific, numbers-backed narratives that show impact, build trust, and position you as the credible choice.
Don’t hide your wins. Repurpose them.
Transform each case study into short videos, snippets, and visuals your team can deploy across social, ads, and sales decks.
Market smarter. Target lookalike wins.
Use your strongest stories to reach lookalike accounts with similar pains and goals—so your proof fuels your next win.
Build momentum. Let credibility compound.
Create a compounding case study engine where every new success story brings in more right-fit buyers, faster, and easier.
Why choose me to produce case studies for your B2B SaaS?
How I Work
Every story starts with ICP alignment, business goals, and campaign fit.
Stories with real measurable outcomes—ROI, time saved, and revenue—lift buyers trust.
Authentic, interview-style videos designed for emotion, trust, and pipeline influence.
Every story is repurposed into a full kit of content assets, fueling your campaigns.
A repeatable flywheel that compounds trust and shortens sales cycles.
Other Agencies/Freelancers
Jump into production without buyer context or positioning clarity
Depend on vague praise and fluffy testimonial quotes to produce “happy-talk” content.
Overproduced showreels, edited fancy graphics and stock B-roll that look great but connect poorly.
Deliver static content with no plan for visibility or reuse. Repurposing often costs at additional costs.
Treat each case study as a one-off deliverable.
In-house Teams
Create stories on request when Sales or CS need them. No strategic plan.
Struggle to get quantified impact from customers because of lack of skills or bandwidth.
Video remains a “maybe next quarter” project that never get off the ground.
Publish once, forget forever—case studies sit bottom-of-funnel, gathering dust.
No structure to capture, track, or scale customer proof.
👋 I’m Jitesh Patil & here’s…
Why I started Sane Content
Before Sane Content, I ran Content Marketing and SEO at Toggl for five years.
I built programs that drove consistent trial growth, launched a new product’s pipeline from zero to real traction fast, and helped the company land on Ahrefs’ list of the top 50 bootstrapped SaaS brands dominating SEO.
The PLG funnel worked. Our traffic that converted to free trials and paying customers.
But there was a catch: the biggest deals didn’t close because of top-of-funnel awareness—they closed when someone referred us.
The path to converting enterprise deals was obvious: how do you tell authentic customer stories with clarity, context, and credibility from the first touch?
That’s how Sane Content was born—to turn customer wins into authentic proof that builds trust and moves enterprise pipeline, from first touch to final decision.
Case study kits for full-funnel, demand-gen campaigns
Tired of wasting $$$ on organic and PPC campaigns that get traffic but don’t convert?
Try
$3,499
/kit
(for 1 kit)
Best for teams exploring fit or building a first case study
Video Case Study
Written Case Study
10+ Distribution Assets
Case Study Strategy
30-min CRO Consultation
Proof Library
Delivered in 4 Weeks
Grow
$3,299
/kit
(for 3 kits)
Best for teams who want to dominate their category
Video Case Study
Written Case Study
10+ Distribution Assets
Case Study Strategy
30-min CRO Consultation
Proof Library
Delivered in 8 weeks
Scale
$2,999
/kit
(for 6 kits)
Best for teams with multiple ICPs/use cases
Video Case Study
Written Case Study
10+ Distribution Assets
Case Study Strategy
30-min CRO Consultation
Proof Library
Delivered in 12 Weeks
Book a free consultation call
Ready to close more deals?
Book a free strategy consult today. Leave with a tailored case study flywheel strategy (even if we don’t work together).
No pressure, no retainer—just a quick call to see if case studies can win you more upmarket deals.